Stacy has fed her career with a drive to understand people deeply. She has always enjoyed hearing their stories and experiences, which turn into product needs, buying motivations, and brand affinity.
Spending the first half of her career in sales and product development for one of America’s most beloved consumer product brands─ Hallmark Cards Inc., Stacy learned the value of building authentic relationships, demanding high-quality standards, and listening to your target audience developing products from the outside in.
After walking away from consumer goods, her creativity and innate need to help people led Stacy to healthcare. First, working in the not-for-profit sector and eventually transitioning back to corporate life. She has held roles in brand, content, digital marketing, and sales enablement for well-established healthcare SaaS companies as well as cutting-edge health tech startups.
A Northwest Missouri State University graduate, Stacy resides in Lee’s Summit, Missouri, with her husband, two daughters (one also attending NWMSU), and French bulldog.